Each of our hotel brands offers the right services for a specific customer group. Sentido is our high-quality hotel brand with enjoyment for all the senses. With Calimera, we offer families ideal hotels for an eventful holiday full of shared moments. For guests who prefer a relaxed atmosphere and modern, stylish hotels, COOEE is ideally suited. As a premium provider in the club segment in Europe, Aldiana is now one of the leading operators of club holidays. The Playitas Resort is the leading sports resort in Europe. With over 30 different sport and fitness offers, it has something for everyone who wants to get fit, stay fit or prepare for a sporting event.